Optimizing Product Offerings through Mobile Data Analysis
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Optimizing Product Offerings through Mobile Data Analysis

5/14/2014
When: Wednesday, May 14, 2014
11:00 AM - 12:00 PM EDT (New York), 17:00 - 18:00 CEST (Frankfurt), 20:30 - 21:30 IST (New Delhi)
Where: Vivit's Private BrightTalk Channel
Contact: Pramod Singh


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Brought to you by the Mobile and Cloud Builders Special Interest Groups 

Today, everything is moving to the cloud accessible through one’s mobile device. How is this changing dynamic in end user equation bringing in a fundamental shift in the way enterprise businesses need to offer their solutions? How do they gather intelligence on usage and what security features become relevant? This session will discuss the realm of enterprise class solutions delivered through cloud, and the ability to optimize offerings through end user analytics based on mobility.

Speaker:

Ayush Jain
Manager of Social and Unstructured Data Analytics
HP Software

  • Ayush is chartered to incubate and evolve big data analytics with a focus on unstructured data analytics at HP
  • He has ten years' of experience in technology marketing, analytics and new capability development
  • He is among the first in the industry to have developed a competency around social media analytics and has spearheaded the use of mobile generated data for decision making at HP
  • An engineer at heart with a Masters in Management


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